What is SDXC?

Duracell SDXC Memory CardSDXC is the newest standard for SD memory cards. It supports storage capacities from 32GB – 2TB! Some of the newest digital cameras and camcorders support the SDXC standard. Apart from the extended storage capacity it also benefits from higher speeds, for faster capture and retrieval of data. There are two Ultra High Speed classes, UHS I and II. UHS-I supports 50MB/s – 104MB/s and UHS-II supports 156MB/s – 312MB/s.

With all the different standards it can be confusing, and the question in everyone’s minds is, what will work in my camera or camcorder? The answer is, always use the correct memory card standard supported by your device or recommended by the manufacturer. SDXC memory cards work in devices that support SDXC format. SDHC memory cards will work in devices designed for SDHC and also SDXC format. SD memory cards will work in all SD formats. If you have an older device which supports SD memory card, then your choice is limited to SD only. Even though, newer devices can still use the older SD standards you cannot enjoy the benefits of extended capacity and high speed.

World's Smallest DSLR from Canon

Worlds Smallest DSLR Canon EOS 100DCanon has released the world’s smallest DSLR. The EOS 100D is aimed at photography enthusiasts, who are put off by the bulky size and weight of the usual DSLR cameras. Ideal for those who want to try DSLR photography for the first time.

Blending the advanced features and image quality of it’s DSLRs, with easy to use features and simplicity from it’s compact cameras, Canon has created a camera measuring 116 x 90 x 69 mm and weighing just 407g. It boasts an 18.0-megapixel CMOS sensor, 3 inch touch screen LCD, Full HD movie recording and a host of other features like Scene Intelligent Auto and Creative Filters. Making this an exciting camera and as Canon point out, “A DSLR you’ll never want to leave behind”.

Don’t forget, a spare battery and a memory card or two will be very handy. The drain on power and space can be high with full HD movie capturing. When having fun with photography, the last thing you want is to be running out of power or memory. The Canon EOS 100D can accept SD, SDHC or SDXC flash memory cards. If you have several cameras it may be worth considering a universal battery charger. This will allow you to charge different types of battery on a single charger. Saving you the effort of carrying multiple chargers.

Stay Powered During This Festive Period

Duracell Santa BunnyChristmas is upon us once again and the endless lists of gifts to buy keep growing every year. Toys,  digital cameras, MP3 players, smartphones are all very popular and the requests seem to keep pace withDuracell Batteries technology (no more woolly jumpers!).

All these electronic gadgets need to be powered and many are still supplied without batteries. Avoid disappointment and valuable play time looking for batteries, by getting them early.  If you didn’t know already, Duracell do much more than just batteries, rechargeable batteries and chargers.  They also do Torches, Flash memory cards for cameras and camcorders, USB memory sticks and chargers for smartphones like iPhones.Duracell Rechargeable Batteries

So, don’t forget to stay powered during this festive period with Duracell.


Duracell Memory

Watch this space for an exciting  promotion, coming very soon!

Waterproof Camcorder from Kodak

Kodak Playsport Camcorder

Kodak Playsport Camcorder

Kodak’s handy little pocket camcorder which is very conveniently waterproof.  It may not be suitable for a deep sea dive but, it can certainly withstand a few splashes of water.  Actually, the Playsport camcorder is capable of shooting 10ft under water (about 3m).   The rugged design is ideal for shooting in any environment and not worry about an accidental slip or drop of the camcorder.

The Playsport camcorder also has some other impressive features like image stabilisation, upto 1080p HD video recording, 4 x digital zoom and 5 MP sensor.  Eventhough, the Playsport is a camcorder it can also record still images.  You will need a SD or SDHC flash memory card as the on-board memory is only 128MB.  Memory cards of capacities upto 32GB can be used with this camcorder.  Depending on the mode settings, you can record upto 10 hours of HD video.

The Kodak Playsport camcorder is powered by a KLIC-7004 Lithium ion battery, giving a recording time of about 80 minutes.  If you want to have more continuous play time with the Playsport then you will certainly need a couple of spare batteries to avoid disappointment.

Pentax Digital SLR Camera Powered By AA Batteries

Pentax K-X DSLR Camera

Pentax K-x Digital SLR Camera

The latest offering from Pentax, the K-x is a fully featured Digital SLR camera with a 12.4 megapixel sensor.  It has a 2.7 inch LCD screen with Live View and even Face Detection autofocus.  The Pentax K-x even boasts HD video capture.  It can capture widescreen HD video in full 720p resolution at 24 frames per second.  You don’t need any special lens to do this, apparently any Pentax 35mm lens would be suitable.

Duracell Active Charge Rechargeable Batteries

Duracell ActiveCharge Batteries

All these and more features in a especially compact body for a digital SLR camera, allowing for one handed operation.  Normally, digital SLR cameras are powered by proprietary Lithium-Ion batteries.  The Pentax K-x, can instead be powered by 4 AA size batteries.  That’s right, you read it correctly, 4 AA size batteries.  The camera is supplied with 4 AA size Lithium batteries and can accept AA size Lithium, Alkaline and rechargeable NiMH batteries.

A custom Lithium-Ion battery would be able to last longer and enable you to take more shots, but you cannot beat the convenience of using a AA size battery.  Available at almost every supermarket and convenience store across the planet.  If you forget to charge the Lithium -Ion battery or forget the charger, you have no other choice except to put the camera away.

You can use Duracell Plus, Ultra, PowerPix, Rechargeable Supreme or Active Charge batteries with this digital SLR camera.  The supplied AA size Lithium batteries can take about 1900 shots, or 1100 shots with flash according to Pentax.

Use Duracell rechargeable Supreme batteries for regular use of the camera or get the most out of your device with Duracell ActiveCharge batteries.  ActiveCharge batteries allow you to stay charged longer.

Duracell ProPhoto SDHC Card

Duracell SDHC Flash Memory Card

This camera can accept both SD and SDHC flash memory cards.

3D Digital Camera from Fujifilm

No, this is not a hoax and no, it is not the 1st of April either.

Fujifilm FinePix REAL 3D W1

Fujifilm FinePix REAL 3D W1

This is the Fujifilm FinePix REAL 3D W1 digital camera, which can capture both still images and movies in 3D.

This digital camera has a groundbreaking image capture system comprised of two Fujinon lenses, two CCD sensors and a newly developed processor (RP Processor 3D) which makes 3D point-and-shoot a reality.  The 2.8 inch LCD monitor on the camera is no ordinary monitor.  Again, this is a newly developed monitor which has a “Light Direction Control” system.  You don’t have to wear those fancy glasses to see the 3D images.

With 10 megapixels, 3X zoom and 3D in a die-cast aluminium frame, this is a neat little digital camera and quite possibly world’s first 3D digital camera.  The camera can take both SD and SDHC flash memory cards and also has a USB port for connecting to your computer or the FinePix REAL 3D Viewer.

The FinePix REAL 3D viewer is a much larger LCD display to view both 2D and 3D images, incorporating the same “Light Direction Control” system.  The viewer also has xD, SD and SDHC media slots.

Finally, 3D has become reality!

PICSIO, The Pocket Sized, Full HD Camcorder from JVC

JVC PICSIO Purple Passion

JVC PICSIO Purple Passion

This must be one of the smallest Full 1080p HD camcorders.  The pocket sized JVC PICSIO is able to record full HD videos and 8 mega pixel still images.



Available in Black Ice, Blue Steel or Purple Passion.  The PICSIO has a Digital Image Stabilizer and a 4X Digital zoom.  It can take both SD and SDHC flash memory cards.  However, it is recommended to use Class 4or higher SDHC memory card to record videos.

You can connect the PICSIO to a HDTV or monitor using the Mini HDMI out port and either charge it or connect to a computer using the USB port.  According to JVC the PICSIO has an operation time of 96 minutes on a single charge.

Videos are stored as .mov files and is compatible with iTunes and YouTube.  It has a very easy YouTube upload process called One Touch Upload.  The video files don’t need to be converted prior to upload to YouTube or to view it on your iPhone or iPod.

The JVC PICSIO is very simple to use and doesn’t even have any confusing menus.

Convenient USB charging on the PICSIO means that you can use variety of ways to charge it when on the move or away from a computer.  The Instant Power Charger, which is a handy external battery pack or the USB In-Car Power Charger to charge using a car’s 12V socket.  Get hours more fun, than just 96 minutes.



Did you know that Duracell do Flash Memory Cards?

Duracell Flash Memory Card Reader
Duracell Flash Memory Card Reader
Duracell 4GB SDHC Flash Memory Card
Duracell 4GB SDHC Flash Memory Card
Duracell 2GB USB Flash Memory Drive
Duracell 2GB USB Flash Memory Drive

Duracell do a range of memory cards for use with digital cameras, mobile phones, PDAs, MP3 players and more.  SD, SDHC, Compact Flash, MicroSD and  MicroSDHC  memory cards and even a memory card reader are available from Duracell. This little device can accept 15 different types of flash memory cards.

SD(Secure Digital) and SDHC memory cards are available from 1GB to 16GB capacities.  The MicroSD memory cards include a MiniSD and SD adapter.  Some even include an USB adapter.  Giving you added flexibility, by being able to use one card with different devices.  The capacity of the MicroSD cards vary from 1GB to 8GB.

Duracell also do USB flash memory drives (USB pen drives).  These are HiSpeed USB Certified products and are compatible with both USB 1.1 and USB 2.0 standards.

Duracell can certainly power your digital camera and now can help you store your data as well.